About Us

Follow your passion, and success will follow you


The sole mission of Urban Contrive is to offer our customers the best of the best in streetwear fashion. We believe everyone deserves to feel confident in what they wear, and your style should be a unique showcase of who you are.


Founded off of limitless possibility and a vision for the future of fashion, Urban Contrive (formerly Urban Grailed) was created in May of 2023. Despite our short history in the world of fashion, we have been able to challenge the status quo and reach millions with our brand and mission.


With each piece of clothing, we aim to provide the customer with an unparalleled fusion of cutting-edge design, premium materials, and meticulous craftsmanship, igniting their passion for urban fashion and setting new standards in streetwear excellence.


Our philosophy is grounded in the belief that streetwear is more than just clothing—it's a cultural movement, a canvas for self-expression, and a platform for innovation. We strive to embody authenticity, diversity, and creativity in everything we do, pushing boundaries and challenging conventions to empower individuals to boldly embrace their unique style and stand out from the crowd. Through our commitment to quality, sustainability, and community, we aim to inspire confidence, spark conversations, and leave a lasting impact on the fashion landscape.

What People Have to Say

Jace B.

Amazing Experience

The quality of the clothing and the customer support is great. Makes you feel special when you get a new order of their clothing!

Bryson L.

More Than Satisfied

Awesome experience being able to get their newest drop. Love every bit of it!

Claire H.

Contrive On Top!!

Absolutely loved the clothing I received. As described and their customer support was happy to answer any questions.